Happy-Ness

We tend to go through our lives, head down, plugging away at the things we do to pay our bills, to entertain us, to keep in shape, to connect with our community and to stimulate our minds. This is the best way I can describe life in the modern era. We use technology to attempt to better our existence, but I believe in hindsight these will be seen as the dark ages. We’re suffering through inefficiencies in order to embrace the possibility of better living through technology, but we’re far from there.

Last year I had an idea. A clear vision, that made my heart race and kept me up at nights with child-like excitement that I may have found my way to contribute to the collective. A solution to a problem. A big problem. The right solution.

I shared my idea with a handful of my circle and it was deemed a great idea, for the most part. I enlisted my greater community to guide me is moving this idea forward and connect me to others that could help complete the vision. I sat in front of a handful of generous colleagues in the venture capital world who would help me to refine this idea and take steps towards building something.

One of my advisors put me in touch with a lovely and talented young lad named Ben. Ben is a rising star in the tech world and holds the attention of many people through his popular reporting and musings on the business of tech. Ben flipped for the idea and saw a better future as a result of it. We instantly clicked and decided to partner and get down to business.

I quickly learned that most technology startups need to be bootstrapped to create a product, any product, before any investor will talk to you. It’s the way things are done now. Ideas don’t float like in the days of bubble and bloat. You need a tangible representation of your ability to build and create. I leaned that a startup is best founded by the general personality types of a designer, a distributor and a developer. We needed a developer.

I soon learned that many of the great software developers are poached early-on to work for Google or Facebook. And those with experience often start their own projects. I went to “Founder Dating” events to track down engineering talent and realized that there are many many people who are trying to fulfill their dreams of better living through technology. I learned that most people don’t go very far with it.

Ben and I hit a wall. This idea was just too good to let it slip away, but neither of us were able to find an entrepreneurial-minded engineer co-founder. We had to pay our bills. We gently let the idea slip. I took the summer off to hang out with my son. Ben starting looking around for other things.

Whilst exploring the world of internet startups, two of my advisors told me about a similar concept that was under development by a team of young, enthusiastic and well-connected silicon valley / Berkeley minds. I was intrigued. Truth be told, after twenty years of doing the entrepreneurial heavy lifting, I was ready to consider a back seat. Perhaps my next pathway was on the shoulders of those smarter and more aggressive than I?

The idea that I had last year, the one that kept me up at nights and that offered better living through technology was essentially directed at this problem… The thing we lack most right now in our daily attempts to use technology to get what we want, is relevancy. We search, research, click, dig, read, review, filter, sort, gauge, judge, ask, refine, share, borrow, test, report, compare, and on and on. Then, after all of this, we decide. It all just seems like we’ve given ourselves information overload through the likes of Google and Yelp and we’ve complicated life rather than simplify it. Technology is not helping us.

There are a lot of people trying to solve this problem. Unfortunately, I think most of them have missed the target. I won’t get into specifics and only time will tell who floats to the top. Sure there are many ways to skin a cat (by the way, how much do I LOVE this phrase and hate cats at the same time!), so time will tell who has the secret sauce. Enter Ness.

Ness is short for Likeness (http://likeness.com) and is answering the problem in the exact way I envisioned, perhaps even better. They are using machine learning to predict human behavior and suggest solutions to the shit over which we obsess and waste time. The idea is that everybody has their own “Ness”. I have AdamNess, you have YourNess. It’s the thing that defines us. It’s what separates us from each other. Yet we overlap, we cross-pollinate, we share and influence and make similar choices. So, Ness understands who we are and who others are enough to recommend things we’ll likely like.

Their first demonstration of this technology is in the Ness Dining Guide iPhone application (link to iTunes). Check it out. See how it does for you. I’d love to hear what you think. Why? Because the Zealot is entering the workforce again. Yes, so you’ve probably figured out that this post is a pitch in support of my current employer (currently as a consultant). But I don’t shill for just any company. These guys are the real deal and I believe in this thing. So, I’m giving you the inside scoop. Go get yours.

There are many ways this technology could help us beyond food: books, movies, events, travel, etc…Ultimately Ness can change the way we make decisions. In theory, if something knew us well enough to narrow our choices, technology would actually make our lives easier. It’s a simple concept with a complicated solution. It’s the current tech holy grail.

So off I go into that goodNess. I shall continue to muse to you, my loyals. And perhaps one of these days I’ll get back to talking about restaurants or food. Or, maybe, you won’t need me anymore if Ness does its job.

Thought Different

I’m not much for mourning. Truth is, I tend to take the cosmic view that we’re just a bunch of worthless meat-sacks that occupy a cooling lava rock with an incredibly random collection of evolutionary circumstances that keep us ahead of our ever-impending extinction. We’re always just one meteor strike shy of going the way of the dinosaur. Someone dies. Yes, and…

But with Steve Jobs I feel like I’ve been witness to the life of a historical figure that rivals the greatest that have ever occupied the planet.  To me, Steve actually helped to make it worthwhile to live on this rock. He fused the realms of work and leisure into a holistic life, fueled by innovation in the exciting world of computing technology. He dared to analyze the way humans interact with themselves, each other, things – and decided to change it by enlisting some of the greatest minds of our time to simply make life better. Thousands of years from now (if the meteor hasn’t hit yet) people (or whatever evolves [x-men] or devolves [tea party] next as the dominant beings) will remember Mr. Jobs singularly. When you weed out the riff raff of potential historical potent potables spanning the centuries that comprise the American Empire, I believe that the legacy of Apple Computer and the era of Steve Jobs will be at the top of a short list of those that have profoundly had an unquestionable affect on the course of humanity.

Steve Jobs

This may sound like extreme fanboyism. I’ll allow myself such extremities. If there is one avenue that I have traveled without falter over the last 25 years, it is my unswerving dedication to all things Apple. I can proudly say that since 1985 I have not used any other brand of computer as my primary instrument of work and pleasure than an Apple. I have owned Plus, II, SE, Classic, Quadra, Powerbook, Powerbook Duo, LC, PowerMac, Power Macintosh, G3, G4, DV, iMac Colors, iMac DV, iMac Soccer Ball, iMac Silver, iBook, Mac Mini, Macbook Air, MacBook Pro, iPod, iPhone, 3G, 3GS, 4, Nano, Shuffle, Touch, AppleTV, iPad (yes, Newton is missing – so sue me). I have never had a friend, business colleague or family member that I did not attempt to convert to the Apple world (and was successful in most cases – finally Dad!). The dirty little secret that I held in my judgement of people was that if you weren’t a Mac person, you weren’t getting it. Life, as defined by PC or Mac, was the neatest little compartment I could use, above all others: Democrat or Republican, Jew or Goy, Star Wars or Star Trek, Cagney or Lacey…When I met someone new, if I determined they used Macs, we were immediately simpatico.

The passing of Steve, in itself, isn’t terribly shocking. He’s been sick for years. We’ve had time to prepare. His resignation last month was a clear indication that he received the news: your time has come. He was smart enough to step down and take his final days to pass the torch, as best he could. We should have been more prepared. But yesterday hit me, and billions of others, like a ton of bricks. Why were we so affected? I think the world took a collective gasp, not for what we will miss about Steve Jobs as he lived, but more for what we will miss about Steve Jobs had he continued to live.

What saddens me most, and I think I can speak for the billions, is that the work of Mr. Jobs isn’t done (as the iPhone 4S clearly shows). The next äppärät that changes the world is now left in the hands of lesser beings. As much as I don’t want to succumb to such reverence, I look around at the other lifestyle brands in the world and I’m actually scared. Over the past 30 years, so few companies have been able to create anything close to a product with the same impact as this one company, headed by this one man…

But hope does exist. One of the greatest emotions I experienced yesterday was a surge of enthusiasm for what I could personally do to emulate the vision of Steve Jobs and change my own little slice of the world. With the passing of Steve, I was able to finally bottle my reverence for the man and determine to put it to use in whatever path I choose to travel (drinking the proverbial Kool-Aid). I shared this with my friend who is living in Bali, trying to make his own changes, and I realized that this could be viral.  He too had the same thoughts and feelings. Apparently, people around the world are processing the death of their hero by capturing some of his essence and applying it to their lives. Go figure.

So as we move into a Post-Steve era, I will remain optimistic. Apple will continue with the minds that Steve approved. They probably have a life-cycle of at least 5 years of products that Steve green-lighted before he passed. There’s more to come. But moreover, perhaps there’s a spark, a light, some vision, that has passed on to the masses that will lead to the next era of innovation. Maybe Apple’s stranglehold of superiority in industrial design, human interface and problem-solving-through-technology will find its way into the soul of a generation of entrepreneurs, visionaries and super-industrialists? Maybe we can stand on our own two feet, learn from the master and change the world ourselves. Maybe Steve’s greatest legacy is actually…us? Genius.

Where to…Eat, Now?

Life in San Francisco is hectic enough. Between our jobs, zumba-pilates-yoga-triathalontraining, family life, friends, fetishes and foundations who really has the time to keep on top of the restaurant scene? Obviously this is one of my greatest passions and I still find myself getting scooped or unawares of the next great food truck, pop up or dining hot spot. I can only imagine how daunting it is for people with normal time or interest.

Still, we’re a food obsessed town. Everyone wants to try out the latest Beard-nominated phenom. When your friends come to town from Paris, you just want to give them that insider experience – don’t you? But where to begin? How can you keep on top of things without spending days combing the interwebs looking for relevant information. And who can you trust?

Following is a breakdown of my favorite ways to get information about dining in San Francisco. But frankly, I think most of the resources I use are national, so if you find yourself in New York, Chicago or LA, this could easily be applicable.

THE LIST
For the aforementioned ‘friends in town’ scenario – the best place to start is at our dear old friend sf.eater.com. On the “38 Essential San Francisco Restaurants” page, superstar editor Carolyn Alburger painstakingly updates monthly the “in” places in the Bay. She even comments on why places are added or removed. It’s really the greatest resource we have for knowing where you ‘should’ be eating. There’s even a handy map if you’re trying to zero in on a neighborhood. Her list requires that a restaurant be open at least six months, so I don’t consider this the cutting edge I often seek. It’s more of a safe bet.

THE HEAT MAP
For more of the cutting edge, Ms. Alburger has created the spectacular, indispensable “Eater Heat Map” where “More often than not, tipsters, readers, friends and family of Eater have one question: Where should I eat right now?” The question is deftly answered with the places that have buzz. While this list might cause debate amongst die-hard obsessives, it’s a great resource for most enthusiasts.

THE NEWSLETTER
Tablehopper is a newsletter that is published weekly by  Marcia Gagliardi, the queen bee of the Bay Area food scene. A subscription to her newsletter is an essential part of being-in-the-know. The minute something opens Marcia is there and reporting. She also keeps an updated list of 10 Places to Eat at Now that comes in handy on a search. In fact, if you compare it to the eater lists, places with overlap are a sure bet [wink wink].

NO RESERVATIONS
Opentable is not only good for getting reservations, but in many cases, I prefer the reviews here over Yelp. They tend to be concise and trend in directions that can help you make choices (I’ll comment about Yelp below). But most importantly, we often don’t plan enough in advance to score reservations at places like Flour+Water and Frances. With Opentable, you can see what is available as you comb the lists above. I will often plug in my date / time and scan the available reservations before making a decision.

MESSAGE BOARD
Chowhound is daunting. Unless you are prepared to navigate miles of message boards to find the pearl of wisdom you seek, you might want to try a different approach. If I am looking for something specific, like “Best Pizza in San Francisco” I will add “chowhound” to my google search and scan the lively debates. What I’ll often find is that a thread will go on forever, but clear consensus forms, from which I can make a pretty solid decision. This has been my savior when seeking whitefish salad in New York, Deli in LA and hot dogs / pizza in Chicago.

NO WAY, JOSE
Time to Yelp bash a little. I don’t see much value in Yelp. When people are moved to post to Yelp, I question their motivation. I’m guessing it is typically when they have an experience that moves them to action, whether positive, negative or neutral, depending on the person themselves. But, what do we know about these people? And how are their opinions relevant to us? I could try to glean information from their profile or previous posts, but thats simply too much work. I often find that I don’t get much help out of Yelp in actually making decisions. Sorry for the non-sequitor here, but I think it’s relevant.

BLOGS, GLORIOUS BLOGS
Lastly, the Bay Area is littered with media outlets and blogs, like my own, that can help you find some solid information. Here is a list of some of my favorites:

7×7 Eat + Drink
San Francisco Magazine Eat & Drink
SFGate Food
SFBG Food & Drink
SFWeekly Foodie
Bay Are Bites KQED
Grub Street SF
Cooking with Amy
Bay Are Foodie
YUM SFStation
KelsEats 

Now that I’ve added to the inundation of your life, I leave you with my favorite Dr. Suess, as it relates to seeking restaurants, from “Oh, the Places You’ll Go”:

You’ll look up and down streets. Look ‘em over with care.
About some you will say, “I don’t choose to go there.”
With your head full of brains and your shoes full of feet,
you’re too smart to go down any not-so-good street.

The Social Media Narcissist

This may seem out of place on a food blog. You might also think that I have some sort of axe to grind. But honestly I wrote this blurb back in May and never found a forum to properly place the message. Last night I shared dinner with a fellow blogger who enjoyed this so much, I promised to share it with my audience (and hers, granting full permission to repurpose as she sees fit). I believe this is an outline of a treatise that deserves a lot more attention. Most importantly, it came in a lucid moment and succinctly summarizes my views on the current state of social media. Enjoy:

Blogs are interesting. I have no real pressure to publish regularly, other than satisfying my readers or my own urge to purge my food-obsessed mind. But if I stop for a while, or indefinitely, life goes on. I’m one of thousands who have an urge to publicly expose themselves in some narcissistic “look at me and what I know” blog mentality. In fact, perhaps I’m one of millions. But who really cares?

Social networking takes that narcissism to new heights. Facebook is the ultimate narcissist tool. At first it was neat to reconnect with people I’ve not seen, nor heard from in twenty or more years. There’s never been a tool in the history of mankind that allowed such connections to be reforged and maintained. My head would explode with excitement every time I made a new connection – there’s Bob Greenspun, look it’s Kelly Bryers, wow here’s Sarah Glaymon!

Narcissus

But after a while it became clear that having access to these people made no real impact in my life. Did I care that Janeen Muth’s son’s birthday was today? Was my life affected by Beth Segal’s night out? Do I really need to know that Milton Glenn was cooking Bourbon Shrimp? No disrespect people, but the answer is a resounding NO.

Moreover, did anyone really care about my opinions on atheism, politics or even food for that matter? Maybe. Certainly some people enjoy reading the blog and the associated posts on my Facebook page. But what’s more interesting is why I would choose to share such opinions. Why I am posturing my opinions in front of all of these people? Clearly I am putting a lot of thought into what I write (especially with status updates), with an ultimate goal of influencing the opinions people hold of me. We all are! We’re fucking narcissists.

What you say in your blog, facebook, twitter, etc. is intentionally geared at perpetuating the story you’ve created in your head about your life to the masses. I went to this concert and you know about it so you can see that I am cool (which is clearly up for subjective interpretation because one man’s cool is radically different from another’s – like Bruce Springsteen is to The Flaming Lips). Look carefully at your friend’s facebook updates, mine included, and you can piece together the puzzle of who they want you to think they are.

Moreover I believe that language, in general, is manipulative. Everything we say is designed to influence the people with whom we communicate. Listen to yourself objectively with this in mind and you will see that it is a rare word that leaves your mouth that isn’t furthering the perception we want to hold of ourselves and create for others. The beauty of social media is that we have finally found a forum to spread the images across wide geography, generations, cultural divides and even time, as we reconnect with our past that would have never connected otherwise.

Color Me Kindle

KindleI just received a notice that if I do not update my blog within 60 days I cannot be a part of the Kindle store. Well, if that ain’t a kick in the pants, I don’t know what is! Really, Kindle? Little ole’ me? Ok, I’ll bite. Here’s an update:

The Zealot has been grounded for a while. I sold my business last month and now actually have a boss and a real job. Don’t feel sorry for me, it was a great deal and I am in a great position in the new gig. I couldn’t be happier to be free of the stresses of entrepreneurship. What a fucking grind the last 20 years have been!

As for food, it’s been a great time. I have a ton of posts backlogged and as I get settled I’ll get cracking on content. I’m not going away and, in fact, I’m stepping up my game.

So, hang tight, you little kindler types. The Zealot returns……

Technology Monday: Backpacking Cuisine

Next week I am heading out on a long-weekend to the Maroon Bells – Snowmass Wilderness in Colorado. I’ve been backpacking and camping most of my life. My father would take me to places like the Delaware Water Gap and the Wharton State Forest in New Jersey. Needless to say, this was rare amongst my fellow Jerseyites-of-the-80s, who would find it difficult to hit the trail in their Z-Cavariccis, leg-warmers and Forenza Sweaters.

Food was always important to us and it was a welcome challenge to try to make something tasty under spartan conditions. My dad’s prize possession was his “quickie pie maker”, a cast-iron press that would squeeze two pieces of bread and some filling together to make a ‘hot pocket’ of sorts. Roasting our apple sauce pies, laden with margarin, was the highlight of our camping trips. It didn’t matter how heavy this beast of a tool was, dad carried it without complaint (along with most of my stuff as well when I was young).

Waiting for Our Applesauce Quickie-Pies

Waiting for Our Applesauce Quickie-Pies

When I got to college I actually took a course titled: Backpacking and Camping. Gotta love Temple University! While, you can certainly get a good education there if you dedicate yourself, they have plenty of coursework for those who just want to coast. I took three years of Russian and still cannot speak a word (but I was able to pass with A’s simply by giving the teacher a nice bottle of Vodka and sitting next to the Russian kids during the one-page final exam – true!).

In Backpacking 101 we mostly socialized, including our young, strapping teacher named Brett. There was a syllabus and we glossed over the lessons each week. Some inexperienced students actually asked questions and engaged Brett’s knowledge of the woods. For our final we were to spend a weekend on the Appalachian trail at Pole Steeple, the unofficial midway point of the trail. There were a lot of cute girls in the class, so I was excited to get away with some new people. A girl named Audrey had agreed to be my tent-mate. Although she had a boyfriend, she was definitely the prettiest girl in the bunch and would at least add some street-cred for bunking with me.

I Can't Believe I Found This Picture

I Can't Believe I Found This Picture: Me & Tentmate

The trip was pretty great. Total strangers hanging in the woods, getting high and drunk for school credit!? I even picked up a new technique and dish while we were there. One of the campers brought an old bucket pot which he filled with sliced onions, hunks of pepperoni and a few cans of baked beans. He hung it over a branch in the fire and let it cook low and slow for a long long time. As is often the case when backpacking, the food might have tasted better not matter what was in it. But the simplicity of the one-pot meal was not lost on me and became the inspiration for many more to come.

Skip ahead to my adulthood. I lived in Colorado for six years and spent a lot of time in the wilderness. My roommate Tom was old-school – carrying an external-frame pack with a bag of P,B&J sandwiches and hot coffee. Me? I was all about the technology and lowering my pack weight. You know the type. Fucking anal pricks. We would scrap a perfectly good pack, or stove, or canteen just because there was a new one that was 3 ounces lighter. We say shit like “ounces add up to pounds”. REI was built on the backs of our compulsions.

P,B & J Tom Takes a Break To Water His Dog

P,B & J Tom Takes a Break To Water His Dog

But, as a foodie, I was left with a dilemma. With the little stove and the little pots and the weightless foodstuff, how can you possibly make decent food? (I bet you were wondering how I was going to piece the technology food angle in – and it only took me 620 words). No quickie pies for me (apple sauce, bread and pie clamp are all too heavy). No pepperoni beans (onions, cans of beans, big pot – no, no, no). Might as well face it, backpacking food sucks. Right?

Kinda. Not really. Maybe. But modern technologies have certainly improved the options for lightweight foodstuffs, some of which I am going to detail below:

Pre-Cooked Bacon – The single greatest revelation I’ve had on the trail is the discovery of this boxed wünderkind of salted cured animal flesh. This stuff can live without refrigeration for a few days, it takes very little time (and fuel) to cook. To the depraved, over-exhausted mind of the trail rat it tastes as good as any bacon on a normal day. It’s light.

Freeze-Dried Fruits & Veggies – This stuff has been around for ever, but it just seems better these days. You can buy any assortment of veggies, mix them all up, put them in a baggie ready to dump into a powdered soup, powdered potatoes, mixed with chicken (see below) and curry powder. The potential uses are endless. A creative chef can actually make a palatable dish that is healthy to boot.

Vacuum-Sealed Meats – Getting protein on the trail has always been a challenge. Jerky was really the only game in town until recently. Now populating the shelves of the tuna aisle are fifty different varieties of tuna, salmon, chicken preserved and sealed in little packets that last for months. They are not light, but they are not heavy either. They sure beat freeze-dried meats, which simply don’t stand up as well as their veggie counterparts. Just toss a bag into pasta, curry or any other dish and you’ve got wholesome treat.

Powdered Eggs – Close enough to the real thing for scrambles and omelets – add meat and veggies to bolster.

Packaged Meals – Two kinds to consider here. First, at the camping store there are a few brands, and endless variety of add-water meals. I like to cook my own meals so I avoid the lasagnas and the beef stews. But the technology in this stuff has come a long way and dare I say, they’re not half bad. Especially desserts. In fact, I strongly encourage the desserts. Cobbler that weighs next to nothing – just add water – done deal.

The other type of packaged stuff is just on the shelves at the supermarket. I know, I’m always talking about sustainability and proper shopping, but for this purpose alone you might have to hit the schlocky stores. Whole Foods has a few lightweight treats, but apparently convenience and speeds are important to a lot of people cooking in this country. Safeway’s aisles are full of crap in boxes that can be prepared by just heating or adding hot water in under five minutes. Don’t forget to check out the packets of sauce available. Pesto? The intrepid chef could find a lot to work with here. In fact, I think this was a Top Chef challenge.

Next time you are hitting the trail and need to lighten the load, know that your options are plenty. Maybe after this trip I’ll post some recipes. Not quite sure how many of my readers are outdoorspeople. I suppose we’ll see by today’s reader stats.

Zealot Endorsement: SFGreenClean.com

I’m a pretty cynical guy. You might have noticed that I offer more criticism than praise. Perhaps I am en route to becoming a codger? Certainly naming my blog “Zealot” implies a particular fervor. I’ve mentioned before how much I loathe the current state of outsourced, impersonal customer service and I absolutely abhor the idea of corporate anything. I’m not often overwhelmingly impressed with much in this world.

In a brief departure from my food posts, I must rave about a service I recently discovered that exceeded my expectations far beyond mere contentment. I wanted to use my bully pulpit to advocate a new paradigm in dry cleaning. I want to introduce SFGreenClean.com [LINK].

I’ve never been a fan of dry cleaning. The cost and the waste is simply abhorrent. Plastic bags, hangers, chemicals – there was always something wrong. But what alternative? My girlfriends keep me in a respectable wardrobe. My shit’s gotsta look fine. Translation: I like to look fresh pressed.

I finally reached the end of my rope when I went through my closet last week and decided enough was enough. Way too many hangers, way too much plastic. I knew there had to be an alternative in this high-minded [read smug] town. [ASIDE] For a really good window on our smugness, see the South Park episode “Smug Alert” [LINK]. If you can’t laugh at yourself…….

It didn’t take long to find SFGreenClean – this web thing is pretty cool – might actually catch on. From start to finish the experience was eye-opening. The web site touts the number of hangers and bags saved. There is a hybrid delivery vehicle pictured (honestly I didn’t see what car the driver had) with a dude looking all happy.  There is a lot of speak about non-toxic cleaning methods. It all sounded good.

I scheduled the pick-up for the same day and the driver was dead-on prompt. Like, 7pm, ding-dong, hello?!! He had a bag into which I stuffed all of my schwag. The next morning I logged back on to the site and every piece was input and detailed in their tracking system. I mean they had the brand name, size, color, measurements – wow. All of my clothes there to track. They even identified pit stains [ewww] and other nick and tears that were automatically repaired. They just took control.

Every detail of the process was shown online. At every step I could see where my clothes were and what was next to come. It was kind of fun to have such disclosure. Moreover, with all of this information, I will ultimately have a full inventory of my wardrobe once each piece cycles through the system. I’m not sure how I could use this data (perhaps tracking longevity or number of cleanings, etc), but it certainly can’t hurt.

When everything was completed, I received an email and I selected a delivery time. When the stuff arrived, it was on wooden hangers – wooden friggin hangers people!! Inside lovely cloth bags – lovely cloth bags people!! I assume I will ultimately return them as we proceed with future orders. There were no obvious instructions, but I’m sure if I weren’t so lazy I could find it online.

The biggest thing I noticed was that my clothing was REALLY clean – like age-old stains were gone. And the was no stanky-dry-clean smell. God I hate traditional dry cleaning smell. Gone. No more. Adios mofo.

There is no doubt that I am paying a huge premium for this luxury. But I have to say that I’ve been lulled into a state of bliss, so much so that I never checked the charges. I really don’t care. If I have to cut out some other luxury, it is worth the cost. I’ve found the perfect cleaners. Now take it from the Zealot and get you yours.

Technology Monday: Finding A Restaurant

I get asked for restaurant recommendations constantly. In a city with so many options it can be overwhelming to try to keep up with what’s hot and new, let alone the institutions that have been around forever. In order to keep up with the latest and greatest, I often focus on new places for my personal dining. This is certainly a disservice to the excellent cuisine served up at thousands of Bay Area eateries.

So, when I need to spark some ideas, I head to the intrawebs to get inspiration. Here are some of my favorite places:

Opentable.com – If I am joining and we have any sort of time restrictions (meaning we don’t want to wait for a table as a walk-in), I will first go to opentable.com. What better way to know what is available. I am often surprised at what I can find even last minute. Given, some restaurants don’t use the service (which is really unfathomable to me) but I always seem to find something worthwhile. I wish they included the date the restaurant opened, but that’s certainly asking a lot.

Google Maps (maps.google.com) – If I need to be in a certain location I’ll pull it up on Google Maps and then check what is nearby. You simply type “restaurant” in the “search nearby” link. Don’t restrict yourself to the callout results. The little red dots are also viable results and a simple click will give you more details on those. There are a lot of great places hiding outside the realm of the primary results.

Tablehopper.com – Marcia keeps a list of “Fresh Meat” recommendations on her site. I can’t say she updates it often enough, but it is still one of the better places to find something new and different. She sorts it by neighborhood, which is very helpful. Also, if you check out her e-column section you can scroll through the archives to see what places she’s talking about, new openings and general insider info.

Eater SF (sf.eater.com) – This is probably the most comprehensive news site for Bay Area restaurants, but it takes some culling to find details. Still, when I want to see if the new place in the Mission is open, it’s often here first. Scroll through the multiple daily posts and you’re bound to find some insightful help in picking a hotspot.

There are many more traditional sites that offer listings, but I frankly don’t find myself relying on them. Still, a couple woth mentioning are:

Citysearch – a very comprehensive and searchable list. Editorial and customer reviews.
Yelp – if you want other people’s opinion, and can decipher what is worthwhile, there is no better aggregator.
Around Me – An iPhone application that is great for finding a place close to where you are now.
Urbanspoon – Another iPhone application that works like a slot machine to suggest a random restaurant based on a variey of criteria. If you’re felling lucky…..

Do You CSA? Do You, Huh? Huh?

So you read Omnivore’s Dilemma. You saw Food Inc. You’re down with the program. You want to take part in a sustainable food system. Break those ties that bind you!

But……you work long hours. You don’t have time to shop regularly at the farmer’s market. You have to take the kids to swim, soccer, gymnastics, fencing…..We get the picture. It ain’t easy to be a locavore.

Or is it? The time has come to join a CSA. Community supported agriculture, dummy. It means that you subscribe directly to a farm. They get to know that they’re gonna sell stuff. You get good stuff. Sign up, it’s not too expensive. Cut out the middle man. Get it straight from the farm in a box. Eat local. Eat seasonal. Cook creatively. Because since you never really know what you’re going to get, it’s like a Food Network challenge each week. Do you have the skills to tackle this totally random box of produce?

Oh, and I can hear you. Yes, you. You’re saying, how do I even begin to find a farm that has a CSA program. There’s not one near me. Wrong! I’ve got you covered. Well, you didn’t think I’d just throw this shit out there and leave you hanging, did ya? Huh? Huh? Click on the image. Do it!

CLICK HERE AND YOUR LIFE WILL CHANGE

See that map. That’s a lot of dern farms, y’all. Enter your zip code (the 5 number one, the 3 number one is your area code, silly). Call the farm (you can use the area code here). Introduce yourself. Nice people, eh? Farmer’s tend to be. Ask them if they have pastured eggs. Sign up. Now. Tell ‘em the Zealot sent you.

Easy.

Locavore iPhone App

Locavore AppAdmittedly, I am a little behind the curve on this one. I believe the Locavore application hit the iTunes store in March or so. As the maven of both technology and food, I’m embarrassed that I didn’t get wind of it until recently. I’m certain that many of you are in the same boat, so I’m posting it now anyway.

As I ranted about with the Local Food Wheel, the Locavor app gives you a rundown of what is in season for any given location. There is a clock icon that gives you a general idea of when a season ends. They also have a preview of what is about to come into season (Figs are starting to appear!!) Outside of the Bay Area or a few other large cities, the information becomes scant but I assume it is only a matter of time before the Slow Food mentality reaches the heartland. (I’m waiting for your complaint “blintz69″ that the LA offerings fall short).

Moreover, Locavore also has Farmer’s Market listings (proximity to you generated by the GPS) so you can easily find one close to you. I’d like to see them add searchable schedules, rather than just pull up the LocalHarvest web page. It would help to be able to look at a calendar and know where the closet market is on any given day.

There is also a community section where you can share feedback on produce in a 150 mile radius, 500 mile radius or The World. I’m not sure what we’re supposed to get out of it, but everyone is about social networking these days.

I think they’ve done an excellent job on the application and can’t wait to see future releases. It’s well worth the $4. You can click here or click on any of the images for the iTunes link to the application.

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The Local Foods Wheel

I was at an event last week where Jessica Prentice spoke. In passing she mentioned her Local Foods Wheel, which immediately struck me as brilliant. Since I am not originally from California and don’t have a farmer’s sense, this tool is very helpful to guide my market visits.

Local Foods Wheel

Local Foods Wheel

The wheel is currently available in San Francisco and New York varieties (links on the site for where to purchase). The cost is $12.95 plus shipping. I give it a big zealot seal of approval! Go get yours (link on image to visit the site).

For those who haven’t yet discovered the importance of seasonality and eating local, it goes something like this:

Since the dawn of agriculture humankind has operated on a schedule of seasonality. We ate food when the earth could produce it, relative to the location where it was produced. It’s a simple cycle that we’ve broken with our greed for convenience. And……local food just tastes better. It’s fresher and smaller, which means it wasn’t engineered to be bigger and full of water = flavorless.

Purchasing your food out of season means that it must be grown in far off places. The environmental impact of transporting these foods gobbles up unnecessary natural resources. On a planet with a global climate crisis, it is best to try to minimize our impact. Moreover, by eating local you support small farmers and build community relationships, which goes a long way in knowing where your food really comes from. The era of industrialized farming has done a lot to make corporate profits, but very little to support farmers. Plus, pesticides and chemicals are necessary to support the monoculture mentality of the modern agri-business, which does no good for the soil or the people who consume them.

There are many books, blogs and a few movies (including Food Inc – have you seen it??) available to provide more information, if you’re interested.

RSS Readers, An Intro

Some of you reading this food blog might not be so savvy in the tech realm. I happen to straddle both worlds. To make your life a little more enjoyable and easier, I’d like to offer a quick intro to the world of RSS and how it relates to Blogs. Let’s start with an abridged wikipedia definition:

RSS (Really Simple Syndication) is a family of web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format. An RSS document (which is called a “feed”, “web feed”,or “channel”) includes full or summarized text, plus metadata such as publishing dates and authorship. Web feeds benefit publishers by letting them syndicate content automatically. They benefit readers who want to subscribe to timely updates from favored websites or to aggregate feeds from many sites into one place. RSS feeds can be read using software called an “RSS reader”, “feed reader”, or “aggregator”, which can be web-based, desktop-based, or mobile-device-based. The user subscribes to a feed by entering into the reader the feed’s URI – often referred to informally as a “URL” (uniform resource locator), or by clicking an RSS icon in a browser that initiates the subscription process. The RSS reader checks the user’s subscribed feeds regularly for new work, downloads any updates that it finds, and provides a user interface to monitor and read the feeds.

What this means to you is that if you read any blogs, you need to have an RSS reader. Rather than having to remember to check a blog occasionally to see if there are new posts, the articles are pushed to your reader when the author publishes them.

I treat blog posts like emails. In fact, Apple’s mail application has seamless integration with RSS. All I do is click on the RSS icon (see image) in my browser and the feed is added to my mail application. You can even have the posts delivered directly to your inbox by clicking the arrow next to the feed in mail.app. Personally, I like to group my feeds into subfolders by topic (technology, food, friends) and I can read all of the posts aggregated into one list.

Many people praise the gmail reader. If you are a gmail user, it seems natural to take advantage of this feature. In fact, any web service, like Yahoo or Hotmail should have some component of RSS integration. Click here to learn more about using the gmail reader.

Another popular option is to use a standalone application. This requires you open or keep open the application to receive your feeds, but still aggregates them for convenience. Here are links to the top applications for your platform:

About.com top Mac reader applications

About.com top PC reader applications

I hope you will take advantage of this superior method of access blogs and news.

In Search of a Blender

My old Waring Pro blender saw its last day. The motor started to grind and squeal and it became increasingly more difficult to get any results from it. I was sort of excited when Julie suggested we upgrade because it is a rare treat when she was on board for new kitchen technology  (she loves her smoothies). The Waring was over 10 years old. It was time.

I’ve been influenced by the informercials and internet videos of  modern blenders. I always had a little envy. When I bought the Waring, it was touted as a professional grade product, best available. The new technologies looked like they could kick my little blender’s ass. I’m sure you’re all familiar with WILL IT BLEND?

 

Will It Blend?

Will It Blend?

 

Many of you know that when I buy something, I do the homework. In fact, I often do it for you too….For this one I went straight to Consumer Reports. Their top three were: (1) Vita-Mix 5000, Blendtec Total Blender (the will it blend model, and the Breville BBL600XL.  Respectively their pricing/rating were $400/85, $400/79 and $200/75.

After reading the reviews, it seemed that all of these were great performers for my purposes, so I set out to check street pricing. The consumer reports numbers were pretty accurate, until I hit Bloomingdales. You’ve got to hand to Bloomies (bring on the rants Howard Stern fans). They have a creative way of offering loyalists incredible discounts. They had the Breville on sale plus we had an additional 20%. All-in it was $150 plus tax. Great deal!

 

Breville BBL600XL

Breville BBL600XL

 

So far my experience has been outstanding. In smoothie mode it performs much like commercial blenders you see in smoothie shops. It whirs and snorts but never groans. The frozen stuff is mincemeat in seconds. The textures are indeed smooth, something the Waring struggled with from the start. I’ve done breadcrumbs and purees with great success as well.

The Breville is quiet and has easily removable curved blades for simple cleaning. The base is stable and the glass container is ample and sturdy. The 750 watt motor is more than powerful enough for anything you can throw at it. If you are looking for a new blender, I can confidently recommend the Breville BBL600XL.

Food.com


Food.com is a BETA site for aggregating other recipe sites. The concept is cool because it allows you to index trusted sources when searching for the perfect recipe. Until now, when I wanted some inspiration I would start at foodandwine.com, then saveur, then epicurious, etc…..

It will be interesting to see if this sticks around and can find a monetization model.

CHECK OUT FOOD.COM HERE